Dear Friends,
What a year.
Together, we’ve lived through sickness, panic, economic pain and loss. Our community needed a trustworthy source for local news and resources, as well as outlets for connection and escape, and we embraced that responsibility.
You helped us grow to meet the need. In this same period that challenged us so much, Louisville Public Media has experienced unprecedented growth, expansion and new optimism.
We used the energy of uncertainty to keep pushing forward, navigating the pandemic and embracing anti-racism in our work while delivering more daily news, music and connection on more platforms — and to more people — than ever before.
We provided high-quality daily service without disruption while meeting the evolving needs and expectations of our audiences and our team. We have become more inclusive in daily practice, not just ensuring we have better representation in decision-making but creating new structures to empower everyone to share ideas and listen authentically.
We’ve put those we serve first — both audiences we have today and audiences we hope to attract in the future — realizing more than ever our long-held belief that our pathway to growth is in meeting community needs and building trust one person at a time.
Through it all, we raised the funding to nearly double the number of reporters at WFPL, and to grow the revenue team and strategy to support them well into the future. We created new programming on WUOL to capture the creative expression of the moment. And we increased our “Mental Health Days” on WFPK, to stay connected and supportive through the collective trauma of the pandemic.
We are becoming a bigger, more thoughtful and more representative organization — with you, for you and because of you.
I’m excited for the future, and I look forward to living it with you.
Stephen George
President
Louisville Public Media
Louisville Public Media informs, inspires and empowers through independent news, music, education and experiences that reflect our diverse community.
We will be the trusted, independent voice for the curious and engaged citizens of our diverse community and beyond.
* This report was created in TAPSCAN using the following Radio information: LOUISVILLE; DEC20 (OCT-DEC); Metro; M-Su 5A-5A ; P 12+; Station Combos Used: *LPM = WFPK-FM,WFPL-FM,WUOL-FM; See Detailed Sourcing Page for Complete Details. Copyright © 2021 The Nielsen Company. All rights reserved.
89.3 WFPL News Louisville is an independent, nonpartisan daily news outlet that reports on our city, state and region without fear or favor. We carry out fact-based reporting that’s free from political and corporate influence. We are Louisville’s NPR affiliate that produces and distributes daily journalism via broadcast, digital audio and online media.
90.5 WUOL Classical Louisville gives life to our city’s cultural community. With 24/7 classical music and fine arts features, interviews and event listings, we offer a unique local connection. We champion area artists and cultural institutions, and we offer an escape from our raucous world with music that feeds the soul and expertise that illuminates the art.
WFPK is our region’s award-winning hub for independent, adult alternative music and American gems like jazz and bluegrass. We introduce you to significant new music, connect you to Louisville’s best and play your long-time favorites for an eclectic mix that can’t be heard anywhere else.
The Kentucky Center for Investigative Reporting is a nonprofit, nonpartisan newsroom that produces investigative journalism that impacts you, your neighborhood and your Commonwealth. Our mission is to protect society’s most vulnerable citizens, expose wrongdoing in the public and private sectors, increase transparency in government and hold leaders accountable.
The Ohio Valley ReSource is a regional journalism collaborative reporting on economic and social change in Kentucky, Ohio and West Virginia. Seven public media outlets across the three states partner to form the ReSource to strengthen news coverage of the area’s most important issues, including the economy, energy, environment, food, health and infrastructure.
—Ann James
Louisville Public Media and WFAE were recipients of the first philanthropic investments in broadcast-focused public media from the American Journalism Project (AJP). This generous gift recognizes our dedication to local journalism, innovative approaches to programming and revenue strategies and a commitment to meeting the needs of diverse and traditionally underserved communities. With these funds, we are able to significantly bolster our operating capacity to expand the impact of our journalism and reach more of our community.
In January, WFPL announced the expansion of our newsroom, nearly doubling the number of local WFPL journalists on the ground, adding crucial editorial support and creating the City Team to cover four new local beats. Growing the newsroom enables us to better fulfill our mission to deliver local, civic news at a time when more people are turning to LPM seeking trustworthy sources of news and information to help them understand a chaotic and uncertain world.
WUOL expanded our staff and welcomed Kiana Del as Engagement Manager for Music Education and Colleen Phelps as Music Director. Del maintained and expanded many of our education and outreach efforts throughout the shutdown caused by the coronavirus with programs like “The Music Box” podcast and Instrumental Partners, while Phelps curated and cultivated original playlists for WUOL listeners in celebration of International Women’s Day, AAPI Month, and other significant events.
“The New 92″ turned 25 years old in January. 91.9 WFPK was founded in 1954 at the Louisville Free Public Library as an all-classical companion to 89.3 WFPL, which first went on air in 1950. On January 8, 1996, at 6 a.m., we flipped the switch at WFPK from classical to our current adult album alternative format. In those 25 years, we’ve continued to bring you concerts, community connection, mental health days and the music you know and love.
With help from the national Report For America, an initiative of The GroundTruth Project, Louisville Public Media expanded our local newsroom. WFPL added a Southern Indiana beat, while KyCIR added a beat focused on youth and social services with support from the program. Additionally, LPM was one of 164 newsrooms in 28 states and Puerto Rico chosen to host two Report For America corps members beginning June 1, 2020.
The Ohio Valley ReSource (OVR) and Editor Jeff Young published “Appalachian Fall,” a collection of their reporting on the future of Appalachia—from the Blackjewel coal miners blocking the train tracks in Harlan County to people on the front lines of the opioid crisis to the fight for a just economic transition for coal country. Kirkus Reviews called the book “blunt, essential reading on today’s Appalachia that is less elegiac and more forward-thinking than most.”
As documented cases of coronavirus continued to rise in our community and throughout Kentucky, WFPL created an interactive COVID-19 Tracker to share coronavirus data by-the-numbers in the Kentucky region. This live database presents numbers in user-friendly graphs that show key measures of COVID-19 like positive tests, positivity rate, deaths and hospitalizations as well as maps displaying hotspots and virus spread in one central location.
KyCIR collaborated with Newsy to reveal major gaps in how LMPD shootings are communicated. Our in-depth reporting found that when LMPD kills someone, families are left in the dark about how police are handling the case or, in some cases, when the case has been closed. The reforms LMPD has said they implemented years ago to correct these oversights are the same promised reforms agreed to in the settlement reached with Breonna Taylor’s family in late 2020.
Through 2020 and into 2021, WFPK nurtured our community health with monthly #WFPKMentalHealthDays — full days of songs by-request to lift our spirits, give us hope and help us cope. Mental Health Days also provided valuable online resources and interviews with community advocates to share practical support options for those who needed them. In October, Jim James curated an hour of music and spoke with Laura Shine about how Alice Coltrane’s music has helped him cope with difficult times.
In April, the Ohio Valley ReSource launched “Welcome to AppalachAmerica”, a new podcast that digs into what might be the biggest question for many Eastern Kentucky communities: As the country moves to new, cleaner energy, what happens to those places that gave us the old energy? Host Jeff Young and the Ohio Valley ReSource reporting team share stories that illuminate why the path to tackling climate change runs straight through Appalachian coal country.
The mission of LPM is to inform, inspire and empower through programming that reflects our diverse community. When WUOL received a racist letter from a member who did not like that we were playing more music composed by Black artists, we responded quickly and publicly in support of diverse composers and voices: Black, brown, people of color, women, LGBTQ. WUOL Program Director Daniel Gilliam went on to program an entire day of music by Black composers only.
In our 5-part series on the proposed new JCPS student assignment plan, WFPL Education and Learning reporter Jess Clark examined the racial equity in Louisville’s public schools. The series took a closer look at what this new plan could mean for JCPS’s legacy of integration, as well as the district’s future.
WFPL debuted Arts, Culture, Et Cetera in March. Curated by Stephanie Wolf, this new arts and culture newsletter connects subscribers to the latest news, events and artist profiles in the Kentuckiana region.
LPM partnered with Green Bean Delivery to support the local nonprofit Change Today, Change Tomorrow during our December Membership Drive. LPM members generated a donation of more than 2,000 pounds of fresh produce for their #FeedTheWest campaign, a community-based food justice initiative working to create sustainable fresh food resources for residents of Louisville’s West End.
Racial inequity dominated the national conversation in 2020, but it has long been embedded in society — and in more ways than we think. In fall 2020, WFPL premiered the new podcast “Race Unwrapped” with host Michelle Tyrene Johnson tackling different ways to unwrap and unpack race and identity. The first season turned intentionally toward the intersection of race and gender, with Johnson interviewing black women and women of color in the Louisville community.
WFPK Music Director Kyle Meredith joined MSNBC’s Morning Joe as a music contributor. Alongside Joe Scarborough, Meredith interviewed major artists like Ben Folds, Liz Phair, Sheryl Crow, and the Pixies to talk about their music, interests and more.
In March 2021, LPM launched the “Podcast Incubator”—a new podcast initiative designed to increase access and resources to podcast producing for underserved communities. This program provides valuable support through a distribution partnership program as well as a podcast internship. Empowering our community to own and tell their stories, the Podcast Incubator creates a space for sharing those conversations.
WUOL’s Instrumental Partners program returned this year and put over 100 refurbished instruments in the hands of aspiring musicians in need, granting them access to music education.
WUOL’s interactive podcast for children and families, “The Music Box,” focuses on building musical objectives for young learners. This season marked its fifth and presented a unique opportunity for music education in the early days of the COVID-19 shutdown. Listeners were taken on a virtual trip through the musical landscape of Latin America, heard operas written specifically for kids and traveled in time to meet some of America’s Black composers.
The Kentucky Center for Investigative Reporting analyzed hundreds of search warrants following the killing of Breonna Taylor. What they found was that most signatures were unreadable. KyCIR’s reporting led to the adoption of a new search warrant form and chronicled an attempt at transparency.
The WFPL newsroom marked the one-year anniversary of the killing of Breonna Taylor with a week of reporting reflecting on the local and national impact of her death, becoming more than the face of a movement.
The phrase “essential worker” became commonplace as COVID-19 forced many to continue working in person. Whether by choice or necessity, they made it possible for the rest of us to manage. The WFPL Essential Worker series highlighted various essential workers in our community, exploring how they adapted, persevered and the challenges they continue to face.
We chronicled the experience of the first Kentuckian to get COVID-19 and the first hospital in Kentucky to treat it with an in-depth look at her diagnosis, recovery and the impact of evolving information on treatment and tracking the virus.
Following reports that Louisville’s library workers would not be included in the 1c priority tier for the COVID-19 vaccine, WFPL began to look into why these employees were excluded, especially since their jobs are public-facing. As we reported the story, pressing public health and city officials on the issue, Louisville Metro changed course and added library, zoo and parks workers to the vaccine priority group, allowing those workers to get vaccinated sooner.
WFPK Music News and The First Cut launched as podcasts this year, making breaking music news and insightful interviews with your favorite artists available on demand.
In a year when in-person events weren’t possible, LPM created new opportunities for connection and learning. Leveraging the accessibility of digital platforms, our community could go to concerts, hang out with their favorite musicians, ask questions of a reporter assigned to the White House, or learn about the impact of history on current events and the importance of the arts in everyday life.
Due to COVID-19 and the widespread shutdown of bars, restaurants and in-person employment to curb the spread of infections, a record number of Kentuckians applied for unemployment insurance KyCIR exposed the state’s missteps in administering that program.
—Meaghan Thomas
91.9 WFPK was recognized as “Best Local Radio Station” in the 2020 LEO Readers’ Choice Awards
The Edward R. Murrow Awards honor outstanding achievements in electronic journalism.
The awards recognize the best work in public media journalism from across the country.
The awards honor the best online, radio, print and television journalism in the southeastern United States.
The country’s top investigative journalism association honors the best work in the nation.
The National Sexual Violence resource Center award recognizes the creativity and hard work of individuals around the country who have demonstrated outstanding work to end sexual violence.
These national awards for education reporting advance education journalism by recognizing the field’s very best efforts.
Fiscal Year: July 1, 2020 – June 30, 2021
—Rosemary Sims
Total Revenue: $8,889,498
Total Expenses: $5,985,017
Ending Net Assets: $9,788,462
*Revenue includes one-time funding related to LPM’s three-year newsroom expansion campaign as well as funding provided through federal COVID-19 relief. LPM projects are funded based on multi-year cycles, which means we sometimes show large annual gains and losses even while annual operating funding remains steady.
Fiscal Year: July 1, 2020 – June 30, 2021
—Savannah Stagg
Tyler N. Allen
Ellen Call
Eric Carrig, Immediate Past Chair
Ann Coffey
José Neil Donis
Linda Ewald
José Gaztambide
Ankur Gopal
Dexter Horne
Nat Irvin II
John La Barbera
Heather McHold
Holly Weyler McKnight
Susan Moss
Cedric Powell
Alan Rosenberg
Keith Runyon
Abby Shue, Secretary/Treasurer
Andrew J. Simon
Wendy Sirchio, Chair
Terry Tolan
Marita Willis
—Bjorn & Debbie Stengel
Marie Dever, Chair
Kenisha Thompson, Vice Chair
P. Kimé Lê, Secretary
Jose Aponte
Mac Brown
Kate Caufield
Bill Coleman
Marcelline Coots
Yodit Dori
J.J. Duling
Scott Estes
Yalonda Green
Eric Gurevich
Beth Howard
Edgardo Mansilla
Mazen Masri
Donna Peak
Kayla Phelps
Todd Read
Alex Simon
Natalie Stelzer
Melanie Veneracion-Parker
Laura Warren
LaToya Whitlock
—Hal Stucker, Brooklyn
Ashleé Clark, Vice President of Digital
Stephen George, President & General Manager
Ellen Oost, Vice President of Development & Marketing
Gray Smith, Vice President of Corporate Support
Charles Spivey, Vice President of Operations & Technology
Dennis Stovall, Vice President of Finance
Graham Ambrose, Investigative Reporter
Ryland Barton, Capitol Bureau Chief
Jared Bennett, Investigative Reporter
Suhail Bhat, Data Journalist
John Boyle, Health/Southern Indiana Reporter
Bill Burton, Morning Edition Host
Jess Clark, Education & Learning Reporter
Jasmine Demers, Investigative Reporter
R.G. Dunlop, Investigative Reporter
Michael Edgerly, Managing Editor
Amina Elahi, City Editor
Laura Ellis, Director of Podcasts & Special Projects
Sally Evans, Host
Bec Feldhaus Adams, News Director
Ron Fisher, Host
Jonese Franklin, Program Director & All Things Considered Host
Kate Howard, KyCIR Managing Editor
Rick Howlett, Midday Talk Host
Michelle Tyrene Johnson, Associate Producer
Breya Jones, Breaking News Reporter
Yasmine Jumaa, Race & Equity Reporter
Eleanor Klibanoff, Investigative Reporter
Erica Peterson, Director of News & Programming
Rip Rinehart, Host
Roberto Roldan, City Politics & Government Reporter
Clare Roth, News Editor
Jacob Ryan, Investigative Reporter
Ryan Van Velzer, Energy & Environment Reporter
Stephanie Wolf, Arts Reporter
Jeff Young, OVR Managing Editor
Tara Anderson, Producer of The Music Box
Alan Brandt, Senior Announcer
Kiana Del, Engagement Manager for Music Education
Jill Fox, Host
Daniel Gilliam, Director of Radio, Program Director & Host
Faith Murphy, Host of The Music Box
Colleen Phelps, Music Director & Host
Stacy Owen, Program Director
Kyle Meredith, Music Director
Laura Shine, Assistant Program Director
Matt Anthony
Aaron Bibelhauser
Big Howell & Possum
Mel Fisher
Benny Harris
JPB & JP Source
Otis Junior
John LaBarbera
Duke Meyer
Bob Mitchell
Nightvisions (Alex Bell, Aaron Chadwell & Sam Sneed)
Danny O’Bryan
Sheryl Rouse
Sir Microcosm (Dave Givan)
Dick Sisto
John Timmons
Woodrow on the Radio
Michael Young
Debbie Clauson, Account Specialist
Lia J. Murphy, People Operations Manager
J. Tyler Franklin, Visual Media Producer
Robert Johnson, Producer
Eric Matthews, Broadcast Production Technician
Kojin Tashiro, Associate Producer
Russell Wells, Technical Operations Manager
Brad Yost, Producer
Rachel Firkins, Membership & Volunteer Coordinator
Dexter Horne, Development Associate
Briana Kinkead, Sustainer Membership Coordinator
Kirsten Pfalzgraf, Director of Engagement
Rachel Raphael, Engagement Coordinator
Kelly Wilkinson, Membership Director
Randy Cook, Jr., Corporate Sponsorship Representative
Mindy Fulner, Designer
Jennifer Goodman, Traffic Manager
John Grantz, Senior Corporate Marketing Representative
Tracy Karem, Corporate Marketing Representative
Bryan McFarland, KPRN Corporate Marketing Representative
Scott Stephens, Corporate Marketing Representative
Fiscal Year: July 1, 2020 – June 30, 2021
—Sarah Strapp & Philip Dennison
The vast majority of our funding comes from the local community. See below for a list of partners and business sponsors who made our work possible last year. Special thanks to the local, regional and national foundations who support Louisville Public Media, and especially to the 14,000 members who invest in our success each year.
Actors Theatre of Louisville
Al Día en América
Commonwealth Theatre Company
Community Foundation of Louisville
Consequence of Sound
Fund for the Arts
Kentucky Humane Society
Kentucky Performing Arts
Kentucky Shakespeare
Leadership Louisville
Louisville City FC
Louisville Orchestra
Louisville Story Program
Mental Health Lou
StageOne
The Moth
The Pete Foundation
Waterfront Park
World Affairs Council of Kentucky and Indiana
Young Professionals Association of Louisville (YPAL)
A.N. Roth
AARP
Actors Theatre Direct
Air Pollution Control District
Antiques at Distillery Commons
Archdiocese of Louisville
Baptist Health
Bargain Supply Co.
Baxter’s Corner
BC Plumbing
Beards & Beers
Belle Of Louisville
Bernheim Forest
Bill Stout Properties
Bliss Home Furniture
Bluegrass Music Hall of Fame & Museum
Bridgehaven Mental Health Services
Broadway Baptist Church
Brown Forman Community Relations
Brownsboro Dermatology
Bulleit Distilling Co
Bullitt County Library
Bunbury Theatre
C.A.S.A. of the River Region
Capacity Care
Carmichael’s Bookstore
Carnegie Center for Art & History
Catholic Charities
Cave Hill Cemetery
Cave Hill Heritage Foundation
CBD Hemp Oil KY
Center for Gifted Studies
Center for Neighborhoods
Center for Women and Families
Central Bank
Centre College
Centric Consulting
Charlene Satori Janitorial Services
Christ Church United Methodist
Churchill Downs
Clark Memorial Health
Clean Slate Junk Removal
Comcast Cable/Xfinity
Come Back Inn
Commonwealth Theatre
Community Foundation
Cornbread Hemp
Cox’s Smokers Outlet & Spirit Shoppe
Cullinan Associates
Cultivating Connections
Cunningham Door & Window
Dairy Kastle
Dare to Care Food Bank
Dawn Landes
Diageo
Diane and Pete Kirven, Realtors
DMLO
Dragon King’s Daughter
Drepung Gomang Center
DWP
Earth & Spirit Center
East & Westbrook Construction
El Mundo
Energage
Eye Care Institute
Family Health Centers
Farm to Fork
Fat Lamb
Fifth Third Bank
Filson Historical Society
Flying Locksmiths
Food Literacy Project
Foxhollow Farms
Frazier History Museum
GE Appliances
Goodwill Industries of Kentucky
Grace Hopkins Ruml Children’s Fund
Green B.E.A.N. Delivery
Habitat Restore
Harvest
Headliner’s Music Hall
Heartsong Memory Care
Heine Brothers Coffee
Henderson Music Company
Hermitage Farm ITC
Highland Baptist Church
Highland Commerce Guild
Highland Community Ministries
Hosparus Health
Isenberg Spray Foam
Jefferson County Public Schools
Jeffersonville Township Public Library
Jenkins Plumbing Services
Jewish Community Center
Joey On-Demand Delivery
Just Creations
KAIRE
Ken Comb’s Running Store
Kentucky Author Forum
Kentucky Cabinet for Health & Family Services
Kentucky Community and Technical Colleges
Kentucky Country Day
Kentucky Derby Museum
Kentucky Fish & Wildlife Resources
Kentucky History Center/Historical Society
Kentucky Humanities
Kentucky Lottery Corp.
Kentucky Mental Health Care
Kentucky Museum of Art & Craft
Kentucky Nurses Association
Kentucky Refugee Ministries
Kentucky Restaurant Association
Kentucky Science Center
Kentucky Select Properties
Kentucky Shakespeare
Kiel Thomson Company
Kindred Healthcare
Klausing Group
Kosair Charities
Kroger
KY Chamber of Commerce
KY Dept. of Travel & Tourism
KY ElderLaw
Ky Opera
KY Organ Donor Affiliates
KY State Board of Elections
Landline Presents
Leadership Louisville Center
Leukemia & Lymphoma Society
LG&E and KU Services Co.
Library Foundation
Limbwalker Tree Service
Locust Grove
Logan Street Market
Look Alive
Louisville ADHD
Louisville City Football Club
Louisville Classical Academy
Louisville Community Grocery
Louisville Folk School
Louisville Independent Business Alliance
Louisville Metro Public Health & Wellness
Louisville Orchestra
Louisville Palace
Louisville Parks Foundation
Louisville Presbyterian Theological Seminary
Louisville Salt Cave
Louisville Youth Orchestra
LubriSyn
Marshall Family Foundation
Masterson’s Catering
Media Events
MEMI
Mercury Ballroom
Merkley-Kendrick Jewelers
Merridian Home Furnishing
Metro Office of Mayor Events
Metropolitan Housing Coalition
Miller’s Fancy Bath & Kitchen
Mission Data
Mountjoy Chilton Medley
Muhammad Ali Center
Music-Go-Round
Neil Huffman Subaru
Next First Insurance Agency, Inc
NOIR Black Chamber of Commerce
Office of Jefferson County Property Valuation
Oldham County Historical Center
Olmsted Parks Conservancy
Organic Association of KY
OrthoRegenerative Institute
Oxmoor Farms
Pandora Productions
Passport Health Plan
PeteFest
Pinch Spice Market
PNC Foundation
Podchaser
Portage House
Production Simple
PsychBC
Rabbouni Catholic Community
Racing Louisville FC
Railbird Festival
Rainbow Blossom
Rankings.io
Reach Evaluation
Republic Bank
River City Distributing Miller
Rivercity Drumbeat Documentary
Sacred Heart Academy
Sarino
Sassy Fox
Sister Dragonfly
Spalding University
Speed Art Musuem
St. Francis School
St. Matthews Episcopal Church
St. Meinrad
St. Vincent de Paul
St. Xavier High School
Stage One
Stites and Harbison
Suntime Pools West
The Door Store
The Irish Rover
The Kentucky Center
The Louisville Ballet
The Louisville Zoo
TMS Therapy of Louisville
Trees Louisville
Trinity High School
Twinbrook Assisted Living Apt
Two Men & A Truck
U of L Anne Braden Institute for Social Justice
U of L Community Relations
U of L Health
U of L Interdisciplinary Studies
UK College of Arts & Sciences
Underpinnings Lingerie
University of Louisville
Via Studio
Virginia Chance School
Volunteers of America
Walden School
Waldorf School of Lou.
Wallitsch Garden Center
Waterfront Botanical Gardens
Watrous Assoc, Architects
WeatherCheck
Wellspring
Wilson & Muir Bank & Trust
Wiltshire Pantry
Work the Metal
Yew Dell Gardens
Yudofsky Furs
Zanzabar